Online dating industry growth
While statistics can be spun to make almost anything look good, I've tried to report just the basic facts.
The data has been gathered from such sources as blogs, online newspaper and magazine articles, company financial statements, company advertising information packages, the actual dating service website, and multiple website measurement services.
Online dating has jumped among adults under age 25 as well as those in their late 50s and early 60s.
The share of 18- to 24-year-olds who use online dating has roughly tripled from 10% in 2013 to 27% today.
I've decided to organize the statistics and facts into two main areas.
The first will deal with the general online dating industry as a whole.
nline dating apps are the new phenomenon in the world of apps.
Did you know that Badoo, which has 60 million active users and operates as a social network and dating app, is the first dating app to be inducted into the ‘100 million club’ in the Google Play store?
However, having thousands of dating platforms lacking scale or with similar propositions isn’t logical, nor is it healthy.
The Current State of Online Dating Online dating in the UK has steadily developed into a multi-million pound industry. By our own approximations, the sector is estimated to be worth around £185 million and is expected to grow by around 6% this year.
The challenge is that the online dating industry is getting crowded.
The second are will be for actual dating services and be divided accordingly.
This is an ongoing project that I plan to add to regularly.
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